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Your business just won an award or your company is part of a huge project in the area. You have a story to tell. A really good story. You’ve told the press about it, but you haven’t heard anything. Okay, don’t give up. You may just have to tweak a couple of things.

Imagine that you get a call from the press and they want to interview you today. Are you prepared on what to say? Are you comfortable speaking on camera? Chances are that you haven’t spent much time on media training. Here are some tips on how to be ready for your important media interview.

Recently, I asked one of my employees when she was born. I nearly had a heart attack. She was born the year I graduated high school. Yikes… I’m only 40 but that makes me feel really old. How can she be so young? And most importantly, can she really handle the pressure at a public relations agency? Is she actually going to work hard? Will she feel entitled?

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